Bright Automotive Teaming up With AM General ? Green Business ...

InsideINdianaBusiness.com Report
10/28/2011

Anderson-based Bright Automotive Inc. is partnering with AM General LLC to build its plug-in hybrid electric work-truck. The Bright IDEA will be manufactured at AM General?s Commercial Assembly Plant in Mishawaka. Bright Automotive hopes to have the vehicles available for sale as early as 2014 to government and commercial fleets.

ANDERSON,Ind. ?Bright Automotive,Inc. announced today that it has entered into an agreement for AM General LLC to be Bright?s exclusive North American assembler for the Bright IDEA vehicle platform. The Bright IDEA is an all-new,plug-in hybrid electric work-truck which uses innovative technologies to provide businesses with a powerful new economic solution focused on the lowest total cost of ownership.

AM General,a long-established contract vehicle assembler,military vehicle manufacturer and services provider,will build the Bright IDEA in its Commercial Assembly Plant in Mishawaka,Ind.,under a contract assembly agreement with Bright Automotive.
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